Anish Jajodia · Boring Commerce
Performance marketing for the AI era — taught from live accounts.
And the AI layer that lets one operator do the work of a team.
Why this is different
Every lesson comes from a cycle run daily across live ad accounts — Meta, Google, TikTok, Pinterest.
We make the metrics true first. Contribution margin, blended truth, break-even ROAS — then we spend.
The top tier shows what nobody else teaches: running it all as one operator with AI as the desk.
The ladder
Make the metrics true before you spend a rupee.
3 modules · 15 lessons
How each algorithm really allocates — and the few levers that move it.
4 modules · 21 lessons
The weekly cycle that separates a button-pusher from an operator.
3 modules · 18 lessons
Run all of it as one operator, with AI as the desk.
4 modules · 23 lessons
Free Course · Level 1 · Difficulty 2–3
Make the metrics true before you spend a rupee.
Most people teaching this get the math wrong. We start here.
5 lessons
The structure that makes everything afterwards legible.
5 lessons
From idea to a live, properly-built test.
5 lessons
L2 · Paid Course · Level 2 · Difficulty 4–5
How each algorithm really allocates — and the few levers that move it.
The biggest channel, taught lever by lever.
6 lessons
Intent-led demand and the truth in your analytics.
6 lessons
Native short-form and the for-you machine.
5 lessons
Intent at the top of funnel, and the portfolio view.
4 lessons
L3 · Paid Course · Level 3 · Difficulty 6–7
The weekly cycle that separates a button-pusher from an operator.
Making the numbers honest before you act on them.
6 lessons
Turning creative from guesswork into a compounding machine.
6 lessons
Thresholds, not vibes — the disciplined growth cycle.
6 lessons
VIP Track · VIP · Difficulty 8–9
Run all of it as one operator, with AI as the desk.
From cold account to a knowledge base that compounds.
6 lessons
Landing page in, paused campaign draft out.
6 lessons
Knowing the true cost of everything you run.
5 lessons
The operator's edge, assembled into a daily practice.
6 lessons
The recommended path